RORA
RORA is a wearable that offers mobile fitness application providers an optimized hardware platform, untethering users from a smartphone. This wearable takes a simple form and a small size making sure not to burden the user. It aims to diversify the sports and fitness market by being multi-functional and inclusive to all. It is a necklace based tracker that leverages safety features such as Strava’s Beacon link which shares the users’ location for help when requested. With extra safety precautions and alarms, RORA provides the ability for anyone to feel safe while exercising. RORA uses clean lines and pastels, invoking feelings of honesty, inclusivity, and accessibility to promote a simplified tracking experience.
